Level up with 7up

Client: Vayner Media

Director: Josh Cohen

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A global campaign for Pepsico, shot across 10 locations in Thailand and featuring over 30 actors, resulting in a dazzling amount of assets.

Level up with 7Up

Together with Vayner Media London we’ve been working so hard on the latest global PepsiCo 7Up campaign that it’s made us dizzy. We’ve created a global multi-asset modular campaign shot at 10 locations in Thailand. It features more than 30 actors, starring in multiple TVCs, a dazzling array of social content and photography. All coming together in a comprehensive content toolkit for a wide range of markets.

With an amazing team and in collaboration with Vayner Media and director Josh Cohen, we’ve really brought this complex content puzzle to life. It was a puzzle we loved solving, and the outcome is something we’re incredibly proud of!

TVC

360° sets

We built 7 unique 360° sets across various locations in Thailand. Each different setting was aimed at a specific market, including an apartment, a beach, a rooftop and even a greenhouse.

Level up the vibes!

Socials

Egypt  – 8s

Mexico  – 12s

Egypt  – 20s

Vietnam  – 10s

Pakistan  – 10s

Vietnam  – 20s

Pakistan  – 8s

Mexico  – 8s

Photography

Have a content puzzle for us to solve? We’d love to chat! Send an email to robert@wenneker.amsterdam